No one wants Taylor on the cover of their magazine...

When Taylor was on Elle magazine’s cover, it was the worst selling issue of the year, with 60,000 fewer copies sold than a typical issue.

The same was true about Glamour or Marie Claire, as her covers were those magazines’ second and third worst selling issues of the year, respectively.

“Taylor Swift doesn’t create the same kind of narrative that people love to follow, like say, Kim Kardashian,” said one pop culture expert. “The days of being a nice person and just looking pretty on cover are behind us.”

Who sells mags? No surprise here: Lady G.

“Lady GaGa is consistently provocative, both onstage and off,” said the expert. “As far as selling magazines, it’s almost better to be hated.”

source: showbizspy